Professional, studio style head shots - lots of us question if we really need them. Do people actually notice if my LinkedIn profile picture is slick? What if I change my appearance? Does it matter if the photo is taken inside or outside? There are lots of things to consider if you are self-employed, working for a small business or start up, and even if you work in a large corporate office.

Photographs are an integral part of your brand and how your business communicates itself to the public.

In the short time people spend searching online, your images need to capture their attention, portray who your business is, what you do and imprint this into their memory.

The Little Beauty Room By Bronte. Branding Photoshoot. The effect having our own content photos, had on our small beauty business.

A content shoot with Still Media made a huge difference to the traffic on my social media, and in turn my website as the imaging became more relatable to future clients. Stock or product photos can be picked a mile away, and the authenticity of me was captured in the images.

It’s what happens after this, that’s integral to why you should be upping your marketing spend on your online presence. For the first time since the internet’s conception, you have yourself a captive market of shoppers, who have an abundance of time on their hands and a surplus of income, they would normally spend on their annual trip overseas.

Photographs are an integral part of your brand and how your business communicates itself to the public.

In the short time people spend searching online, your images need to capture their attention, portray who your business is, what you do and imprint this into their memory.